What’s the biggest mistake most companies make with their marketing? It’s tactics first, strategy second. Or no real strategy other than “We gotta be on Facebook, Pinterest, etc., etc. Get on each of those social media channels with what exactly? An integrated message? Or a fragmented one?
Think of StoryLab as the DNA of ALL your content marketing. After all, what makes you want to see a particular movie? Or read a certain book? The story!
Companies and individuals emerge from StoryLab with a unified brand position and consistent message platform that easily and effectively extends across any marketing channel, whether online or offline.
The StoryLab Experience: Like No Other.
StoryLab is a series of four consulting sessions. It’s a proprietary process that we keep under wraps. Each session builds upon the next. And rest assured we’ll be doing a lot more than talking. We walk you through a step-by-step process with questionnaires, surveys, market intelligence, brainstorming, persona creation and much more.
In fact, many of our clients get their “elevator pitch” from the very first session! Bottom line: a unique story is the biggest edge you can give your marketing. And it’s YOUR story which makes it impossible for your competitors to copy it.See if you qualify for Storylab NOW